AHDB Pork Board

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The AHDB Pork Board meets six times a year to determine the English pig industry strategy and to ensure that English pig levy payers’ money is efficiently deployed in line with the AHDB Pork strategy.

The AHDB Pork Board comprises the following Directors appointed by AHDB.

 

  • Mike Sheldon

    Photo of Mike Sheldon
    Name
    Mike Sheldon
    Organisation
    AHDB Pork
    Job Title
    Chairman
    Introduction

    Mike Sheldon worked with PIC before setting up Greenway Farms, a 1200 sow unit producing parent boars and grandparent gilts, which he sold in 2014. He is a former member of the BPEX board and the founding Chief Executive of the NPA. From 2012 he has been the chairman of the Pig Sector Board of Red Tractor Assurance and also chairs the Red Tractor Marketing Committee.

     

  • Robert Beckett

    Photo of Robert Beckett
    Name
    Robert Beckett
    Organisation
    AHDB Pork Board
    Job Title
    Producer
    Introduction

    Yorkshire pig producer Robert Beckett runs a multisite indoor breed-to-finish pig business. He is the son of a Shropshire farmer, where he started off as a stockman, progressing through all levels of management to his current position of Joint Managing Director.

  • Rick Buckle

    Photo of Rick Buckle
    Name
    Rick Buckle
    Organisation
    AHDB Pork Board
    Job Title
    Producer
    Introduction

    Rick Buckle returned to the family farm in 1992 after completing an NDA at Bishop Burton College of Agriculture.  The family partnership owns, rents, and contract farms more than 5,000 acres of arable land in East Yorkshire. He runs the pig enterprise on the farm which consists of a 1050 sow farrow to finish indoor unit.

  • Adam Cheale

    Photo of Adam Cheale
    Name
    Adam Cheale
    Organisation
    AHDB Pork
    Job Title
    Processor
    Introduction

    Adam Cheale is a director of the family firm Cheale Meats and is also on the board of the Association of Independent Meat Suppliers. He joined the firm doing the engineering before moving on to IT then day-to-day running. He is now responsible for the sale of the sows and boars processed by the firm.

  • William de Klein

    Photo of William de Klein
    Name
    William de Klein
    Organisation
    AHDB Pork
    Job Title
    Processor
    Introduction

    William de Klein studied Meat Science and Agricultural Economics at Wageningen Agricultural University and completed an MBA with TIAS Business School.

    As son of a Dutch farm manager, he feels closely aligned with all aspects of pig production. He started his career 12 years ago as a meat quality researcher in a Dutch pig abattoir. He has been Site Director of the Malton Bacon Factory for the last 3 years. William currently is a Board member of the Karro Food Group.

  • Barry Lock

    Photo of Barry Lock
    Name
    Barry Lock
    Organisation
    AHDB Pork
    Job Title
    Processor
    Introduction

    Barry joined the AHDB Pork board in 2012 and has 24 years’ experience in the UK pig processing and Agriculture sectors. Having recently left Vion where he was Agriculture Director Barry is now Site Director at Cranswick Norfolk’s manufacturing facility.

    His time within the industry has seen him in Operational, Commercial and Agricultural roles dealing with many customers in both retail and manufacturing sectors.

  • Robert Mutimer

    Photo of Robert Mutimer
    Name
    Robert Mortimer
    Organisation
    AHDB Pork Board
    Job Title
    Producer
    Introduction

    Robert Mutimer and his wife Helen currently run 750 outdoor sows with indoor straw based finishing, producing pigs for the Waitrose supply chain. They have developed Swannington Farm to Fork, a wholesale and retail butchery with business with two shops and 200 wholesale customers in Norfolk and North Suffolk.

  • Andrew Saunders

    Photo of Andrew Saunders
    Name
    Andrew Saunders
    Organisation
    AHDB Pork
    Job Title
    Tulip UK
    Introduction

    Andrew is agricultural director of Tulip, the UK’s largest vertically integrated pig production, slaughtering and processing business.

    His responsibilities include overseeing BQP, the largest UK pig production business covering 250 farms predominantly in East Anglia covering all aspects from grain supply to the abattoir and the sourcing of pigs for Tulip’s four slaughter facilities.

  • Robert Shepherd

    Photo of Robert Shepherd
    Name
    Robert Shepherd
    Organisation
    AHDB Pork
    Job Title
    Producer
    Introduction

    After leaving school Robert served as an officer in the Light Infantry.

    He studied agriculture at The Royal Agricultural College before coming home to a mixed farm on the Hampshire/Dorset border. The farm runs 600ha of arable, a 300 cow suckler herd (selling progeny finished) and 2000 outdoor sows (selling half the progeny finished). Robert has served on various boards over the years and is involved in running the IAM Leadership Development Course.

  • Simon Watchorn

    Photo of Simon Watchorn
    Name
    Simon Watchorn
    Organisation
    AHDB Pork
    Job Title
    Producer
    Introduction

    Suffolk pig producer Simon Watchorn  runs a 600-sow outdoor breed-to-finish unit and has been involved in the industry for the last 20 years. Simon, is also a director of Thames Valley Cambac, a former member of the NPA producer group and also sat on the Real Welfare review group.

  • Iain Wylie

    Photo of Iain Wylie
    Name
    Iain Wylie
    Organisation
    AHDB Pork
    Job Title
    Independent
    Introduction

    Iain graduated from London University, Wye College with a degree in Horticulture and Business Management. He then had a career in retail working for Sainsbury’s, Homebase and the garden centre sector, most recently as managing director of Grosvenor Garden Centre. He served on national committees including the Horticultural Trades Association Council and, recently, the Garden Industry Marketing Board.